Acquisition-Related Liabilities (Tables)

12 Months Ended

Dec. 31, 2025

Schedule of Acquisition Related Liabilities

The following is a summary of acquisition-related liabilities:


	eBay CRM			Kinetic			Vital			Apptness			ArcaMax			WhatCounts			LiveIntent			Marigold’s Enterprise Business		Total
Balance as of January 1, 2024	$	4,225		$	245		$	1,000		$	5,859		$	6,336		$	2,629		$	—		$	—	$	20,294
Additions		—			—			—			—			—			—			31,248			—		31,248
Payments made during the year		(4,225	)		(140	)		(1,000	)		—			(3,334	)		—			—			—		(8,699	)
Change in fair value		—			(105	)		—			1,474			281			(2,629	)		—			—		(979	)
Balance as of December 31, 2024	$	—		$	—		$	—		$	7,333		$	3,283		$	—		$	31,248		$	—	$	41,864
Additions		—			—			—			—			—			—			—			121,767		121,767
Payments made during the year		—			—			—			(7,333	)		(3,333	)		—			(1,205	)		—		(11,871	)
Change in fair value		—			—			—			—			50			—			35,310			1,363		36,723
Balance as of December 31, 2025	$	—		$	—		$	—		$	—		$	—		$	—		$	65,353		$	123,130	$	188,483

As of December 31, 2025, the Company revised the forecasted financial performance of the business acquired in its LiveIntent acquisitions compared to the estimates used in the initial purchase price allocation. As such, the Company recorded changes in the fair value, which are included in “Other expenses / (income)” on the consolidated statements of operations and comprehensive loss.

Zeta Global Holdings Corp. 10-K