SULLIVAN OWEN J 4

What Happened

• Owen J. Sullivan, a director of Associated Banc‑Corp (ASB), was granted 44 shares (transaction code A — award/grant) on 2026-03-16 at an indicated price/value of $24.59 per share, for a total value of $1,082. This was an award of shares/units as part of compensation rather than an open‑market purchase or sale.

Key Details

• Transaction date and reported value: 2026-03-16; 44 shares at $24.59 each; total $1,082.
• Insider and role: Owen J. Sullivan — Director.
• Transaction type/code: A (grant/award or other acquisition).
• Shares owned after transaction: not specified in the provided filing excerpt.
• Filing timeliness: Report filed 2026-03-17 for a 2026-03-16 transaction — appears to be filed promptly (within typical Form 4 deadlines).
• Notable footnote: Dividend equivalent units related to the grant vest on the first anniversary of the underlying restricted stock units and are payable solely in shares upon vesting (subject to any deferral election).

Context

• This award represents routine director compensation and is subject to vesting/plan terms (including the dividend equivalent vesting rule noted). Awards are different from open‑market purchases and do not by themselves indicate a buy/sell market signal.