Vanderhook Timothy 4

What Happened

• Timothy Vanderhook, a reported 10% owner of Viant Technology Inc. (DSP), sold a total of 12,500 shares of Class A common stock in open-market transactions on Jan. 20–22, 2026, generating aggregate proceeds of about $153,130 (sales: 5,000 @ $11.94 = $59,702; 4,926 @ $12.24 = $60,297; 2,574 @ $12.87 = $33,131).
• On Jan. 20, Vanderhook also converted/exercised 12,500 Class B Units into 12,500 shares of Class A common stock (reported at $0 consideration) and had an equal number of Class B common shares cancelled for no consideration in connection with that conversion.

Key Details

• Transaction dates and reported prices: Jan. 20 (5,000 shares at $11.94), Jan. 21 (4,926 at $12.24), Jan. 22 (2,574 at $12.87). Reported sale proceeds ≈ $153,130.
• Conversion/cancellation: 12,500 Class B Units exchanged one-for-one into Class A shares and related Class B common stock was cancelled for no consideration (per footnotes).
• 10b5-1 / entity sales: Some or all open-market sales were effected as pro rata portions of Capital V LLC’s planned sales under a 10b5-1 plan (adopted Mar 18, 2025, amended Sep 17, 2025). Vanderhook holds a one‑third interest in Capital V LLC and may be deemed to have an indirect pecuniary interest in those holdings.
• Price reporting: Reported prices for certain lots are weighted averages reflecting pro rata portions of larger block sales; ranges reported in footnotes (approx. $11.615–$13.195 across related blocks). The filer offers to provide breakdowns on request.
• Shares owned after transaction: Not specified in the excerpt of the filing provided.
• Filing timeliness: Reported transactions took place Jan. 20–22, 2026; the Form 4 was filed Jan. 22, 2026, which appears to be timely under Form 4 rules.

Context

• Conversion note: The Class B Units are exchangeable one-for-one into Class A common stock; the filing shows conversion/cancellation at no cash price (i.e., not a cash exercise).
• Sales vs. signal: These were sales by a 10% owner and included sales executed under a 10b5-1 plan and via Capital V LLC; such sales are often routine or institutional liquidity actions rather than executive buy/sell signals.
• If you want more detail: the filing’s footnotes give the exact price ranges and explain the pro rata allocation; the reporting person offers to provide per-price breakdowns on request.