Konat Nicholas 4

What Happened

• Nicholas Konat, President & COO of Sprouts Farmers Market (SFM), disposed of 530 shares of common stock in an open-market/broker-assisted sale on March 20, 2026. The shares were sold at $83.97 per share for total proceeds of $44,505.
• The filing indicates this sale was a broker-assisted transaction to satisfy tax withholding on vested restricted stock units (RSUs), not a discretionary trade by the reporting person.

Key Details

• Transaction date and price: March 20, 2026 — 530 shares sold at $83.97 each.
• Proceeds: $44,505 (gross).
• Shares owned after transaction: per the filing footnote, the reporting person holds 67,818 shares of common stock and 10,839 restricted stock units.
• Footnotes: F1 — broker-assisted sale to cover withholding tax on vested RSUs (not discretionary). F2 — details of RSUs (10,839 RSUs) and vesting schedule: 1,255 RSUs vest on March 19, 2027; 2,429 RSUs vest evenly on March 12, 2027 and March 12, 2028; 7,155 RSUs vest evenly on March 12, 2027, March 12, 2028 and March 12, 2029, all subject to continued employment.
• Filing: Report filed March 23, 2026 (transaction reported with the Form 4 filed by the issuer).

Context

• This was a tax-withholding sale associated with RSU vesting (common practice), which typically does not reflect a discretionary decision to sell shares for investment reasons. For retail investors, purchases by insiders often carry more actionable weight than sales that occur solely to meet tax obligations.