Yeh Kuanling Amy 4
4 · MediaAlpha, Inc. · Filed Mar 17, 2026
Research Summary
AI-generated summary of this filing
MediaAlpha (MAX) CTO Amy Yeh Receives RSU and PRSU Award
What Happened
Yeh Kuanling Amy, Chief Technology Officer of MediaAlpha, was awarded 186,900 restricted stock units (RSUs) and 62,300 performance-based RSUs (PRSUs) on March 15, 2026. Both awards show an acquisition price of $0.00 on the Form 4 (code A), meaning they were granted as equity compensation rather than a purchase. There was no immediate cash paid or received.
Key Details
- Transaction date: March 15, 2026; Form 4 filed March 17, 2026 (appears timely).
- RSUs: 186,900 units granted at $0.00; each RSU converts to one share upon vesting.
- PRSUs: 62,300 units granted at $0.00; these are contingent on achievement of Adjusted EBITDA goals for fiscal years 2026–2028.
- RSU vesting: one-sixteenth vests May 15, 2026, then the remainder vests quarterly over the following four years, subject to continued employment.
- PRSU vesting mechanics: PRSUs are measured separately each fiscal year; one-third of the PRSUs tie to each year with threshold/target/max levels corresponding to 50%/100%/200% of target shares. Any earned PRSUs after performance certification remain subject to continued service-based vesting through the end of the three-year period.
- PRSU settlement: eligible PRSUs, if approved by the Compensation Committee, will settle on March 15, 2029.
- Shares owned after the transaction are not provided in the supplied filing excerpt.
Context
These entries are awards (not open-market purchases or sales) and therefore represent compensation and potential future equity rather than an immediate insider investment or divestment signal. The PRSUs are performance-contingent and may never convert to shares unless performance targets and subsequent service conditions are met.
Insider Transaction Report
- Award
Class A Common Stock
[F1]2026-03-15+186,900→ 580,879 total - Award
Performance Restricted Stock Units (2026 PRSUs)
[F2][F3][F4]2026-03-15+62,300→ 62,300 total→ Class A Common Stock (62,300 underlying)
Footnotes (4)
- [F1]Consists of restricted stock units ("RSUs") granted to the Reporting Person under the Issuer's Omnibus Incentive Plan. Each RSU represents a contingent right to receive one share of Class A Common Stock upon vesting. One sixteenth of the RSUs will vest on May 15, 2026 and the remainder will vest quarterly over the following four years, in each case subject to continued employment. with the Issuer through each vesting date.
- [F2]Represents Performance Based Restricted Stock Units (PRSUs) granted to the Reporting Person on March 15, 2026, pursuant to the Issuer's Omnibus Equity Incentive Plan. Each PRSU represents a contingent right to receive shares of Issuer's Class A Common Stock.
- [F3]The PRSUs will be earned subject to achievement of Adjusted EBITDA goals for fiscal 2026, fiscal 2027, and fiscal 2028, with each fiscal year measured separately for purposes of determining PRSU vesting. One-third of the PRSU grants are tied to Adjusted EBITDA performance against pre-established threshold, target, and maximum Adjusted EBITDA goals for each fiscal year, corresponding to vesting of 50%, 100% and 200% of the target shares, respectively. Following the completion of each performance period, any earned PRSUs for that performance period will remain subject to continued service-based vesting through the end of the three-year period."
- [F4]If PRSUs become eligible to vest after approval from the Compensation Committee of the Board of Directors of the Issuer on the achievement of the performance measures, the eligible units will settle on March 15, 2029.