Conine Steven 4
4 · Wayfair Inc. · Filed Mar 25, 2026
Research Summary
AI-generated summary of this filing
Wayfair (W) Director Steven Conine Sells 109,606 Shares
What Happened
Steven Conine, a director of Wayfair, sold a total of 109,606 Wayfair shares in open-market/private sales on March 23–24, 2026 for aggregate proceeds of approximately $8.46 million. Transactions reported:
- 2,162 shares at a weighted average $75.48 — $163,188 (Mar 23)
- 49,748 shares at a weighted average $76.53 — $3,807,214 (Mar 23)
- 32,045 shares at a weighted average $77.42 — $2,480,924 (Mar 23)
- 23,964 shares at a weighted average $78.43 — $1,879,497 (Mar 23)
- 1,687 shares at a weighted average $77.14 — $130,135 (Mar 24)
These are sales (S) — typically routine dispositions; they do not indicate insider purchases or a new ownership stake.
Key Details
- Dates: March 23–24, 2026 (period of report listed as Mar 23, 2026).
- Prices: Reported as weighted averages; per-footnote ranges: $75.00–75.99, $76.00–76.99, $77.00–77.96, $78.02–78.91, and $77.00–77.45 for the respective blocks. The filer can provide per-price breakdown on request (footnotes F2–F6).
- Plan: Sales were effected under a pre-established Rule 10b5-1 trading plan adopted May 29, 2025 (footnote F1).
- Beneficial ownership note: Some shares are held directly by SK Ventures LLC, of which the reporting person is a member and may be deemed a beneficial owner (footnote F7).
- Shares owned after transaction: Not specified in the provided filing excerpt.
- Filing timeliness: Form filed Mar 25, 2026 — appears timely (no late-filing indication in the provided data).
Context
Sales under a 10b5-1 plan are pre-arranged and are often used by insiders to sell shares on a set schedule; they are viewed as more routine than ad-hoc sales. For retail investors, purchases by insiders are usually considered more informative of confidence than sales; this filing documents a multi-block, pre-planned sale by a director totaling about $8.46M and does not by itself indicate changes to company fundamentals.
Insider Transaction Report
Form 4
Conine Steven
Director
Transactions
- Sale
Class A Common Stock
[F1][F2]2026-03-23$75.48/sh−2,162$163,188→ 166,911 total - Sale
Class A Common Stock
[F1][F3]2026-03-23$76.53/sh−49,748$3,807,214→ 117,163 total - Sale
Class A Common Stock
[F1][F4]2026-03-23$77.42/sh−32,045$2,480,924→ 85,118 total - Sale
Class A Common Stock
[F1][F5]2026-03-23$78.43/sh−23,964$1,879,497→ 61,154 total - Sale
Class A Common Stock
[F1][F6]2026-03-24$77.14/sh−1,687$130,135→ 59,467 total
Holdings
- 22,857(indirect: See Footnote)
Class A Common Stock
[F7]
Footnotes (7)
- [F1]The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on May 29, 2025.
- [F2]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $75.00 to $75.99, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- [F3]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $76.00 to $76.99, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- [F4]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $77.00 to $77.96, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- [F5]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $78.02 to $78.91, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- [F6]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $77.00 to $77.45, inclusive. The reporting person undertakes to provide to Wayfair Inc., any security holder of Wayfair Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- [F7]Represents shares directly owned by SK Ventures LLC, of which the reporting person is a member and may be deemed to be a beneficial owner.
Signature
/s/ Enrique Colbert, Attorney-in-Fact for Steven Conine|2026-03-25