DemandTec, Inc.·4

May 4, 8:13 PM ET

Phelps William 4

4 · DemandTec, Inc. · Filed May 4, 2011

Insider Transaction Report

Form 4
Period: 2011-05-03
Phelps William
EVP & Chief Customer Officer
Transactions
  • Sale

    Common Stock

    2011-05-04$10.41/sh14,875$154,908108,400 total
  • Award

    Common Stock

    2011-05-03+48,400123,275 total
Footnotes (3)
  • [F1]Exempt grant of performance-based and time-based restricted stock units under the issuer's 2007 Equity Incentive Plan. The performance objectives have been attained and the units will vest as to 50% on May 15, 2011 and 50% on September 15, 2011, subject to the reporting person's continued service through such dates.
  • [F2]Sale effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on April 28, 2010.
  • [F3]The sale price reported in column 4 of Table 1 represents the average sale price of the shares sold ranging from $10.30 to $10.73 per share. The reporting person will provide, upon request by the Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

Documents

1 file
  • 4
    edgardoc.xmlPrimary

    PRIMARY DOCUMENT