13F-HR 1 d13fhr.txt FROM 13F UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON D.C. 20549 FORM 13F FORM 13F COVER PAGE Report for the Calendar Year or Quarter Ended: June 30, 2010 Check here if Amendment [ ]; Amendment Number: This Amendment (Check only one.): [ ] is a restatement. [ ] adds new holdings entries. Institutional Investment Manager Filing this Report: Name: Windward Investment Management, Inc. Address: 60 State Street Suite 3600 Boston, MA 02109 13F File Number: 28-11068 The institutional investment manager filing this report and the person by whom it is signed hereby represent that the person signing the report is authorized to submit it, that all information contained herein is true, correct and complete, and that it is understood that all required items, statements, schedules, lists, and tables, are considered integral parts of this submission. Person Signing this Report on Behalf of Reporting Manager: Name: Denise Kampf Title: Managing Director of Ops & Client Service Phone: 617-241-2207 Signature, Place, and Date of Signing: DENISE KAMPF BOSTON, MA August 12, 2010 Report Type (Check only one.): [X] 13F HOLDINGS REPORT. [ ] 13F NOTICE. [ ] 13F COMBINATION REPORT. List of Other Managers Reporting for this Manager: FORM 13F SUMMARY PAGE Report Summary: Number of Other Included Managers: 0 Form 13F Information Table Entry Total: 79 Form 13F Information Table Value Total: 3543663 List of Other Included Managers: NONE Form 13F Information Table

ISHARES INC MSCI JAPAN 464286848 40444 4396067 SH Sole 4396067 ISHARES INC MSCI GERMAN 464286806 405 21654 SH Sole 21654 Ishares S&P GSCI Commodity I UNIT BEN INIT 46428R107 35922 1292616 SH Sole 1292616 Ishares Tr BARCLYS 7-10 YR 464287440 194293 2030918 SH Sole 2030918 ISHARES TR FTSE XNHUA IDX 464287184 224326 5732983 SH Sole 5732983 ISHARES TR BARCLYS SH TREA 464288679 75391 683938 SH Sole 683938 ISHARES TR BARCLYS 1-3 YR 464287457 114472 1360814 SH Sole 1360814 ISHARES TR IBOXX INV CPBD 464287242 530 4889 SH Sole 4889 ISHARES TR JPMORGAN USD 464288281 4700 45230 SH Sole 45230 ISHARES TR HIGH YLD CORP 464288513 118442 1395107 SH Sole 1395107 ISHARES TR INDEX RUSSELL 2000 464287655 98139 1605849 SH Sole 1605849 ISHARES TR INDEX BARCLYS TIPS BD 464287176 240796 2252393 SH Sole 2252393 ISHARES INC MSCI S KOREA 464286772 2111 47218 SH Sole 47218 Johnson & Johnson COM 478160104 707 11973 SH Sole 11973 MANULIFE FINL CORP COM 56501R106 447 30650 SH Sole 30650 Medco Health Solutions Inc COM 58405U102 505 9168 SH Sole 9168 Merck & Co Inc COM 589331107 220 6279 SH Sole 6279 Microsoft Corp COM 594918104 1175 51059 SH Sole 51059 NOVELL INC COM 670006105 587 103275 SH Sole 103275 PALATIN TECHNOLOGIES INC COM NEW 696077304 2 12530 SH Sole 12530 PFIZER INC COM 717081103 146 10243 SH Sole 10243 PIMCO ETF TR ENHAN SHRT MAT 72201R833 37440 373066 SH Sole 373066 POWERSHARES QQQ TRUST UNIT SER 1 73935A104 118174 2766966 SH Sole 2766966 POWERSHARES DB CMDTY IDX TRA UNIT BEN INT 73935S105 290788 13481547 SH Sole 13481547 POWERSHARES ETF TRUST INTL DIV ACHV 73935X716 1528 119533 SH Sole 119533 PRECISION CASTPARTS CORP COM 740189105 592 5750 SH Sole 5750 Procter & Gamble Co COM 742718109 3350 55848 SH Sole 55848 Royal Dutch Shell PLC SPONS ADR A 780259206 325 6479 SH Sole 6479 SAPIENT CORP COM 803062108 203 20000 SH Sole 20000

Sigma Aldrich Corp COM 826552101 518 10400 SH Sole 10400 Sonus Networks Inc COM 835916107 90 33084 SH Sole 33084 SPDR GOLD TRUST GOLD SHS 78463V107 314396 2583870 SH Sole 2583870 SPDR SERIES TRUST DB INT GVT ETF 78464A490 4207 81098 SH Sole 81098 SPDR INDEX SHS FDS S&P EMKTSC ETF 78463X756 91379 2012820 SH Sole 2012820 SPDR SERIES TRUST BRCLYS 1-3MT ETF 78464A680 8761 191007 SH Sole 191007 SPDR TR UNIT SER 1 78462F103 222 2150 SH Sole 2150 SPECTRANETICS CORP COM 84760C107 259 50000 SH Sole 50000 St Jude Med Inc COM 790849103 459 12720 SH Sole 12720 State Str Corp COM 857477103 369 10907 SH Sole 10907 Sysco Corp COM 871829107 1360 47592 SH Sole 47592 TEVA PHARMACEUTICAL INDS LTD ADR 881624209 505 9720 SH Sole 9720 TIBCO SOFTWARE INC COM 88632Q103 169 14016 SH Sole 14016 US BANCORP DEL COM NEW 902973304 381 17028 SH Sole 17028 VANGUARD BD INDEX FD INC TOTAL BND MRKT 921937835 372524 4577769 SH Sole 4577769 VANGUARD INDEX FDS REIT ETF 922908553 388 8340 SH Sole 8340 VANGUARD INTL EQUITY INDEX F TT WRLD ST ETF 922042742 374 9626 SH Sole 9626 VANGUARD INDEX FDS STK MRK ETF 922908769 445414 8474650 SH Sole 8474650 VANGUARD INDEX FDS EXTEND MKT ETF 922908652 373 8817 SH Sole 8817 VANGUARD INTL EQUITY INDEX F ALLWRLD EX US 922042775 112170 2922697 SH Sole 2922697 VANGUARD SPECIALIZED PORTFOL DIV APP ETF 921908844 336890 7651562 SH Sole 7651562 VERTEX PHARMACEUTICALS INC COM 92532F100 1474 44815 SH Sole 44815 Wal Mart Stores Inc COM 931142103 2694 56053 SH Sole 56053

WISDOMTREE TRUST BRAZILN RL ETF 97717W240 3589 135437 SH Sole 135437 WISDOMTREE TRUST DRYFS CURR ETF 97717W133 115390 5427707 SH Sole 5427707 WISDOMTREE TRUST INDIA ERNGS FD 97717W422 4189 184145 SH Sole 184145 WISDOMTREE TRUST INDIAN RUP ETF 97717W166 405 16166 SH Sole 16166

Windward Investment Management Inc 13F-HR