UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, DC 20549

FORM 8-K

CURRENT REPORT

Pursuant to Section 13 OR 15(d) of the Securities Exchange Act of 1934

Date of Report: ~~June~~August 1114, 2012

INFORMATION ARCHITECTS CORPORATION

NORTH CAROLINA

0-22325

87-0399301

(State or other

jurisdiction of incorporation)

(Commission File Number)

IRS Employer

Identification No.)

7625 Chapelhill Drive

ORLANDO, FLORIDA 32819

(954) 358-7099

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2 below):

[ ] Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

[ ] Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

[ ] Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

[ ] Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13c-4(c))

Section 1 – Registrant’s Business and Operations

Not Applicable

Section 2 – Financial Information

Not Applicable

Section 3 – Securities and Trading Markets

Not Applicable

Section 4 – Matters related to Accountants and Financial statements

Not Applicable

Section 5 – Corporate Governance and Management

Item 5.02 (b)

Information Architects Corporation ~~announced~~(IACH) ~~June 5th, 2012 that it~~ has named J.industry ~~RUSSEL~~veteran ~~DORSETT~~Michael Ostrow as its new ~~Chief Executive Officer~~President.

MrMichael Ostrow is the founder of American Health Plans, Inc. ~~Dorsett~~(currently, ~~will~~MeadowStar beEnterprises, ~~primarily~~LTD) ~~responsible~~a ~~for~~Medical ~~implementing~~Discount ~~Information~~Provider ~~Architects’~~listed ~~aggressive~~on ~~new~~NASDAQ ~~growth~~under ~~strategy,~~the ~~including~~symbol MELD. Mr. Ostrow was instrumental in designing the ~~integration~~concept and implementation of ~~new~~"The ~~business~~Medical ~~strategies~~Health Discount" product from the inception of this industry and ~~initiatives~~continues ~~which~~to ~~are~~provide ~~already~~day-to-day inmanagement ~~progress~~of the company. Additionally, Mr. ~~Dorsett~~Ostrow ~~will~~is ~~also~~a beprincipal ~~responsible~~in the financial services firm of Senior Life Planning Group, LTD. And has been for ~~identifying~~over 20 years, specializing in the design and ~~expanding~~implementation ~~additional~~of ~~new~~life ~~business~~insurance ~~ventures~~policies as funding vehicles for ~~IACH~~business continuation, tax-advantaged executive benefits, and estate preservation. InThe ~~addition~~company tois ~~being~~also active in the ~~CEO,~~Senior Settlement Market as funding assets for pension plans and investment funds. Mr. ~~Dorsett~~Ostrow ~~will~~ also ~~join~~has served on the Board of Directors of Mariculture Technologies, Inc., an innovative company in the ~~Corporation~~field of fish farming and ~~assume~~as President of Peconic Bay Seafood Co. He has completed degree programs from The American College obtaining the ~~role~~designations of ~~Chairman~~both Chartered Life Underwriter (CLU) and Chartered Financial Consultant (ChFC), and from the University of West Virginia with a BSBA in Marketing/Management.

Mr. ~~Dorsett~~Ostrow iswill ~~currently a director at Veris Settlement Partners, a position he has held since 2008. He~~ also isjoin the co-owner of Select Life Settlement Corporation which has been in active in the life settlement business since October of 2005. Mr. Dorsett’s experience as an executive in the insurance industry dates back to 1974, and includes acting as a senior executive for a number of major insurance carriers. It also includes his tenure as Managing Director and CEO from 1995 to 2002 of American International Assurance, Australia (AIA) which was at that time the Australian division of insurance giant AIG. Mr. Dorsett also served on the Board of Directors of the ~~Life Insurance Settlement Association (LISA) for four years and as President for two~~Corporation. ~~Mr. Dorsett is a CLU and a 1972 graduate of the University of Texas at Austin. .~~

Mr. ~~Dorsett~~Ostrow does not have any family or other relationship with any director or executive officer of the Company and there were no transactions between Mr. ~~Dorsett~~Ostrow and any director, executive officer, or the Company prior to the appointment other than that Mr. Ostrow has owned common shares in the Company for over 10 years.

Mr. ~~Dorsett~~Ostrow will receive ~~100~~150,000 Preferred B shares and will be compensated at $~~150~~100,000 per year for the two year period of the contract.

Section 6 – Asset-Backed Securities

Not Applicable

Section 7 – Regulation FD

Not Applicable

Section 8 – Other Events

Not Applicable

Section 9 – Financial Statements and exhibits

Not Applicable

Exhibits - None

Number	Description
10.01	None

SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the Undersigned hereunto duly authorized.

~~June~~August 1115, 2012



	INFORMATION ARCHITECTS CORPORATION BY: /S/ Thomas M Jaspers —————————————— Thomas M Jaspers CFO

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