Howie Jeffrey 4
4 · WILLIAMS SONOMA INC · Filed Mar 27, 2026
Research Summary
AI-generated summary of this filing
Williams Sonoma (WSM) CFO Jeffrey Howie Sells Shares
What Happened
Jeffrey Howie, Chief Financial Officer of Williams Sonoma (WSM), sold a total of 32,684 shares in open-market transactions on March 26, 2026, generating approximately $5.90 million in proceeds. The sales were executed in multiple blocks at weighted-average prices ranging roughly from $178.69 to $183.53 per share. The day before (March 25, 2026) he was granted 10,077 restricted stock units (RSUs) (derivative award), which vest in four equal annual installments beginning in 2027.
Key Details
- Transaction dates: RSU grant on 2026-03-25; sales on 2026-03-26. Form filed 2026-03-27.
- Shares sold: 32,684 total across five sale entries (1,749; 21,915; 4,114; 3,800; 1,106). Total proceeds ≈ $5,903,907.
- Sale prices (weighted averages and ranges): blocks reported with weighted averages of $179.37, $180.24, $181.22, $182.15, $183.11; per-share prices ranged across transactions from $178.69 to $183.53 (see filing footnotes).
- Award: 10,077 RSUs granted at $0 (derivative); each RSU equals one share (F7). Vesting: four equal annual installments on the grant-date anniversaries in 2027–2030 (F8); RSUs are canceled on vesting and share delivery (F9).
- Plan note: The sales were made pursuant to a Rule 10b5-1 trading plan adopted by Mr. Howie on November 21, 2025 (F1).
- Shares owned after the transactions: not specified in the provided excerpt of the filing.
- Timeliness: Filing covers transactions through 2026-03-25/26 and was filed 2026-03-27 (no late filing indicated).
Context
- Sales under a pre-established 10b5-1 plan are common for officers and are pre-scheduled, which can limit the informational value of the sale as a signal of the insider’s near-term view.
- The RSU grant is an award (not a purchase) and vests over multiple years; such awards are typical long-term compensation and do not imply an immediate market purchase or sale.
- For retail investors: purchases are often interpreted as a stronger direct signal than planned sales; here the combination of a scheduled sale and a multi-year RSU grant is consistent with routine compensation and diversification strategies rather than a clear directional bet.
Insider Transaction Report
Form 4
Howie Jeffrey
EVP CHIEF FINANCIAL OFFICER
Transactions
- Sale
Common Stock
[F1][F2]2026-03-26$179.37/sh−1,749$313,718→ 65,073 total - Sale
Common Stock
[F1][F3]2026-03-26$180.24/sh−21,915$3,949,960→ 43,158 total - Sale
Common Stock
[F1][F4]2026-03-26$181.22/sh−4,114$745,539→ 39,044 total - Sale
Common Stock
[F1][F5]2026-03-26$182.15/sh−3,800$692,170→ 35,244 total - Sale
Common Stock
[F1][F6]2026-03-26$183.11/sh−1,106$202,520→ 34,138 total - Award
Restricted Stock Units
[F7][F8][F9]2026-03-25+10,077→ 10,077 total→ Common Stock (10,077 underlying)
Footnotes (9)
- [F1]Sale of shares pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 21, 2025.
- [F2]Reflects the weighted average price as the shares were sold in multiple transactions. The per share transaction price ranged from $178.69 to $179.68. The reporting person undertakes to provide upon request by the U.S. Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
- [F3]Reflects the weighted average price as the shares were sold in multiple transactions. The per share transaction price ranged from $179.69 to $180.68. The reporting person undertakes to provide upon request by the U.S. Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
- [F4]Reflects the weighted average price as the shares were sold in multiple transactions. The per share transaction price ranged from $180.71 to $181.70. The reporting person undertakes to provide upon request by the U.S. Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
- [F5]Reflects the weighted average price as the shares were sold in multiple transactions. The per share transaction price ranged from $181.71 to $182.65. The reporting person undertakes to provide upon request by the U.S. Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
- [F6]Reflects the weighted average price as the shares were sold in multiple transactions. The per share transaction price ranged from $182.71 to $183.53. The reporting person undertakes to provide upon request by the U.S. Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
- [F7]Each restricted stock unit represents a contingent right to receive one share of WSM common stock.
- [F8]The restricted stock units vest in four equal installments on each anniversary of the grant date in 2027, 2028, 2029 and 2030.
- [F9]The restricted stock units are cancelled upon vesting and delivery of shares of WSM common stock.
Signature
/s/ David R. King, Attorney-in-Fact for Jeffrey Howie|2026-03-27