Breitbard Mark 4
4 · GAP INC · Filed Mar 18, 2026
Research Summary
AI-generated summary of this filing
GAP CEO Mark Breitbard Sells Shares After RSU Vesting
What Happened
- Mark Breitbard, President & CEO — Gap Brand, had 24,224 restricted stock units vest and converted (M) them into common shares on 2026-03-17.
- That same day he sold 119,155 shares in the open market for a weighted average price of $23.80, generating about $2,836,318, and 12,325 shares were disposed to cover tax withholding at $23.34 (about $287,666). The combined reported share dispositions on the Form 4 total 131,480 shares. These sales were executed under a pre-established Rule 10b5-1 trading plan.
Key Details
- Transaction date: March 17, 2026 (Form filed March 18, 2026 — timely).
- Open-market sale: 119,155 shares at weighted avg $23.80, proceeds ≈ $2,836,318 (prices in trades ranged $23.55–$24.12).
- Tax withholding: 12,325 shares at $23.34, value ≈ $287,666.
- RSU conversion: 24,224 shares issued on vesting (one-third of a 72,674 RSU grant made March 17, 2025).
- Footnotes: sale effected under a 10b5-1 plan (adopted June 13, 2025); RSUs convert to one share each; weighted-average pricing disclosed per filing.
- Shares owned after the transactions: not specified in this Form 4.
Context
- The M code entries reflect conversion/vesting of restricted stock units into shares; the F code reflects shares withheld or disposed to satisfy tax obligations; the S code is an open-market sale. Converting and then selling shares to cover taxes and following a pre-set 10b5‑1 plan is a common, routine insider action and does not by itself indicate a change in the insider’s view of the company.
Insider Transaction Report
Form 4
GAP INCGAP
Breitbard Mark
President & CEO, Gap Brand
Transactions
- Exercise/Conversion
Common Stock
2026-03-17+24,224→ 267,364 total - Tax Payment
Common Stock
2026-03-17$23.34/sh−12,325$287,666→ 255,039 total - Sale
Common Stock
[F1][F2]2026-03-17$23.80/sh−119,155$2,836,318→ 135,884 total - Exercise/Conversion
Restricted Stock Unit
[F3][F4]2026-03-17−24,224→ 232,717 totalExercise: $0.00→ Common Stock (24,224 underlying)
Footnotes (4)
- [F1]The sale reported on this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on June 13, 2025.
- [F2]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $23.55 to $24.12, inclusive. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transactions were effected.
- [F3]Each restricted stock unit represents a contingent right to receive one share of Gap Inc. Common Stock.
- [F4]On March 17, 2025, the reporting person was granted 72,674 restricted stock units, vesting in three equal annual installments beginning on the first anniversary of the grant date.
Signature
By: De Anna Mekwunye, Power of Attorney For: Mark Breitbard|2026-03-18